Being authentic and building relatable personal brands has now intersected with cybercrime and reputation risk
Personal Brand Management
Position yourself as unique, relevant, and compelling to kick-start your career!
You are not like anyone else. Only you possess the combination of values, skills, beliefs, and experiences that make you who you are. When you can recognize your values and project your best self to others, they begin to appreciate what you bring to an experience.
Are You Taking Advantage of Your “One Shot”?
While I’m a marketing strategist and a reputation management specialist, as part of my work I often help clients become clear about their desire to create purpose in their lives through personal branding. We work on the importance of integrity, credibility and meaning as it builds towards an ultimate legacy that will live well beyond […]
Looking for Love in the Wrong Places (Personal Branding)
With Valentine’s Day approaching, many of us have love on our minds. In personal branding and reputation management, finding validation, approval and even love is important. We are human beings, after all, and as Maslow noted in his book, “Motivation and Personality,” love and a sense of belonging are critical fundamental human motivators. According to […]
Why Reputation is Everything
Reprinted from Colorado Biz Magazine – See Original Article Business professionals understand the importance of differentiation, value and competitive advantage. Business schools taught us to capture the attention of target audiences with compelling and relevant messaging. Successful executives across the globe are also embracing the power of “personal branding” to intentionally build a reputation for […]
2010 Recap: A Look Back to Prepare for Looking Ahead
As 2010 draws to a close, the week before the New Year brings a great opportunity for assessment and introspection. It’s a natural time for most of us to check in and celebrate the year’s successes, as well as draw lessons from the challenges we faced. This time offers the opportunity to recalibrate and regroup, […]