It can be a fine line between making your business relatable and offering TMI. My client, Matt, had been given the opportunity to share his journey to success with a national business journal. This would mean great visibility for him and his growing company. Excited for the opportunity, he called me to say, “Well, I […]
How to repair your reputation and achieve your desired reputation
Lately, I’m noticing that more and more people in my programs ask me the same question: How do I repair my reputation if it is not how I want to be perceived, or it’s not an accurate reflection of who I am? Maybe you made a mistake… or perhaps some of your actions have led […]
Are You Taking Advantage of Your “One Shot”?
While I’m a marketing strategist and a reputation management specialist, as part of my work I often help clients become clear about their desire to create purpose in their lives through personal branding. We work on the importance of integrity, credibility and meaning as it builds towards an ultimate legacy that will live well beyond […]
What Does Your Narrative Say About Your Personal Brand?
Inspired by the release of my upcoming book on personal branding, my friend confided in me that she was now motivated to write her book. She shared, “I just have to write it… I will get it done. This is a book I just need to finish once and for all!” I responded that the […]
Why Reputation is Everything
Reprinted from Colorado Biz Magazine – See Original Article Business professionals understand the importance of differentiation, value and competitive advantage. Business schools taught us to capture the attention of target audiences with compelling and relevant messaging. Successful executives across the globe are also embracing the power of “personal branding” to intentionally build a reputation for […]
2010 Recap: A Look Back to Prepare for Looking Ahead
As 2010 draws to a close, the week before the New Year brings a great opportunity for assessment and introspection. It’s a natural time for most of us to check in and celebrate the year’s successes, as well as draw lessons from the challenges we faced. This time offers the opportunity to recalibrate and regroup, […]