Energize your audience or team with more lightbulb moments, practical takeaways, and a boost of inspiration
Compelling keynotes, breakout sessions and workshops


Whether you’re looking to foster team-building within your company or are hosting an industry-wide event, the last thing you need is eyes glazing over.
Your audience should walk away feeling changed—and inspired to make changes.
Give them an experience that leaves an impression, provides tools for specific action, and deepens their commitment to you.

An engaged audience requires an authority on the subject with a down-to-earth delivery.
I’m Lida Citroën, and I’ve worked with companies like Disney, Google, and SiriusXM on branding, reputation management, veteran employee recruiting, and more for 20+ years.
I deliver keynote speeches, train executives and employees, and host interactive workshops on virtual and in-person stages in front of groups of all sizes and backgrounds.
And I can help you create the experience you want for your audience.

Motivate
With an inspiring and moving keynote or custom presentation

Skill-Build
With applicable and interactive workshops and breakout sessions

Drive Action
With practical and actionable content tailored to your audience and goals

I speak to audiences of
- Corporate executives and employees
- Talent within nonprofit organizations and associations
- Recruiters and HR professionals
- Employee Resource Groups (ERGs)
- Event and conference attendees
- Entrepreneurs and business owners
- Military employers, servicemembers, and veterans

On each of the following topics:

Personal Branding
Learn how to control the narrative of how you’re perceived, from messaging to mindset, presence and more—so you can build your brand, promote your values, and attract the opportunities you want for a more intentional career AND life
Programs
- Power Up Your Personal Brand!
- Women Leaders: Show Up and Stand Up! Use Your Voice, Use Your Power
- Having an Entrepreneurial Mindset in a Corporate Environment
- Leadership Presence to Grow Your Career
- Personal Branding For Recent College Grads (Emerging Professionals)

Reputation Management and Repair
Practical tools for risk management (online and in person), impacting your reputation, and taking control of a reputation crisis to repair negative perception
Programs
- Navigating Reputation Risk at Work
- Reputation Risk Management
- Repairing Your Reputation

Leadership and Team-building
Influencing positive team dynamics; communication and career building; diversity, equity, and inclusion (DEI)
Programs
- Building Influence, Inspiration and Impact with Your Team
- Talking to Your Boss About Your Career
- Internal Interviewing to Grow Your Career

Military
Recruiting and retaining veteran employees (for employers) and personal branding and transitioning to civilian life (for servicemembers and veterans)
Programs
- From Combat to Corporate: Recruiting, Onboarding and Retaining the Veteran Employee
- Personal Branding for Today’s Military Veteran


Book Lida to speak at your event.
The first step is to reach out with details about your event. I’m typically booked in advance, so getting in touch early will ensure I reserve your date on my calendar.