When scrolling through LinkedIn, Instagram, Facebook, YouTube and other social media platforms it seems like everyone wants to be portrayed as a leader or influencer. But what does it really take to be seen as a leader online? How do you build an impeachable personal brand that positions you to stand out from your competition? […]
Personal Brand Management
How to Develop an Executive Presence and Earn Respect
Executive presence is an elusive but powerful attribute. Those who have mastered it command attention the second they enter a room. It seems effortless from the outside, but executive presence is the result of careful cultivation. Typically, executive presence is found in high-ranking leaders, but it takes more than title or rank to gain this […]
How to control the job interview and stand out from the competition
Internal Interviewing: Set the stage for a successful interview (strategy guide)
Should Your Brand Take a Stand? Here Are 5 Critical Steps For Getting It Right.
The question isn’t whether brands should take a stand but how and when. Today’s entrepreneurs are using their platforms and voice to advocate for the issues they care about most. While being passionate and vocal is valuable, companies must remain viable — and the key to this is an unimpeachable personal brand. A well-constructed and strategic personal brand […]
How Much Do You Need to Share Online to Be Considered “Authentic”?
It can be a fine line between making your business relatable and offering TMI. My client, Matt, had been given the opportunity to share his journey to success with a national business journal. This would mean great visibility for him and his growing company. Excited for the opportunity, he called me to say, “Well, I […]