A network of viable contacts is critical in today’s competitive business climate. Your network serves not only as lead sources for new business, but also as a sounding board, support system, cheerleader, news source and industry expert. Your network is the “circle of influence” that will guide you through your career, if carefully planned and […]
Job Seekers
10 Ways to Market Your Personal Brand
Your personal brand is your reputation, your legacy. It is how others know you, introduce you, refer you … or not. Others assign us value based on how they perceive our value to them. When you develop and promote your authentic personal brand, you are directing the legacy you will leave behind, and the reputation […]
Case Study: The “Office Mom”
I met a woman last year who was probably in her early 20s, maybe 25. She came up to me after one of my programs and said, “I’ve got a reputation in my office as ‘the office mom’.” She continued, “Everybody calls me the office mom, and I get feedback that I’m valued because of […]