Inspired by the release of my upcoming book on personal branding, my friend confided in me that she was now motivated to write her book. She shared, “I just have to write it… I will get it done. This is a book I just need to finish once and for all!” I responded that the […]
Job Seekers
Why Reputation is Everything
Reprinted from Colorado Biz Magazine – See Original Article Business professionals understand the importance of differentiation, value and competitive advantage. Business schools taught us to capture the attention of target audiences with compelling and relevant messaging. Successful executives across the globe are also embracing the power of “personal branding” to intentionally build a reputation for […]
2010 Recap: A Look Back to Prepare for Looking Ahead
As 2010 draws to a close, the week before the New Year brings a great opportunity for assessment and introspection. It’s a natural time for most of us to check in and celebrate the year’s successes, as well as draw lessons from the challenges we faced. This time offers the opportunity to recalibrate and regroup, […]
10 Tips for Networking at the Company Holiday Party
My husband and I recently attended his company holiday party: A grand event with lots of great food, entertainment and flowing beverages. As we left the event, my husband remarked, “Wow. I wish I were more like you in those situations. Networking is so easy for you.” I reminded him that networking is not necessarily […]
Does Your Personal Brand Give You Job Security?
Last week we looked at why your personal brand is crucial to standing out in a job search. But what if you aren’t looking for a new job? What if you’re already in the job or industry that you want for the long term? Before giving my take on that question, I want to share […]
Does Your Brand Stand Out in a Job Search?
Without a doubt, your most critical asset when launching into a job search is your personal brand. In a market as competitive as today’s, your skills and knowledge are most likely replaceable. It is the personal collection of accomplishments, attitudes and unique attributes that will likely land you (or your competitor) the job. Here are […]