This election year, many professionals struggle with whether or not to post about their political views online. Could their employer be upset? Might their colleagues be offended? Would their clients admire their political position? Job seekers must also consider whether posting about politics (and politicians) can impact job prospects. There is a common belief that […]
Social Media
A Warning About SnapChat
I recently had a conversation with a colleague about the appeal of SnapChat. She told me that she loved the app for its silliness (adding funny filters and text to her images), quickness (she can post an image or video to her “story,” and it immediately goes to all of her “friends”) and temporary-ness. I […]
The New Trend in Social Media: Quality Over Quantity
Guest Blog by Kathi Kruse, speaker, social media, digital marketing consultant, and owner of Kruse Control In this world of cheap knockoffs, hidden agendas and mud-filled transparency, the reality is that not all social media connections are created equal. We’re searching for authenticity in ourselves and our network and that leads to craving more meaningful […]
How to Connect with the Right People — And Keep Them on Your Side
Nearly everyone, from business professionals to job seekers, sales professionals to college graduates, recognizes that in today’s competitive marketplace, relationships and networks are critical assets in a professional toolkit. I teach audiences how to use intentional networking strategies to gain introductions, leads, referrals, insights, and relationships with stakeholders they deem important to achieving their goals, […]
Getting Started on LinkedIn
Every second, two new users join LinkedIn, the largest online business networking platform. Some of these people are college students, job seekers, moms returning to the workforce, military veterans, or professionals who resisted joining until now. Whatever the motivation to join, as a LinkedIn users, you will experience: Access to networks outside your area. LinkedIn allows you […]
5 Common Mistakes People Make on LinkedIn
When LinkedIn was started, in 2003, it was where people went to connect with others in hopes of finding a new job. If your current boss found you on LinkedIn, it wasn’t a good thing. Today, LinkedIn is a vibrant and dynamic site full of contacts, information, resources and the ability to influence people you […]
