If you love to people watch like I do, then you’ve certainly played the “imagine this…” game. I find myself doing this a lot in airports: Imagine this guy walking towards me, dressed in a classic tailored suit, with a brisk stride and focused gaze, is a banker. He may work on Wall Street. I […]
Personal Branding
When Life Gets in the Way of Personal Branding
I often tell clients and audiences, “personal branding is a journey.” Over time, by being focused and intentional, you move in the direction of your desired reputation and become recognized for the values, skills and talents you strive to articulate and demonstrate. But, sometimes life gets in the way. We are all undoubtedly busy. We […]
How Much Info is TMI?
(as it appeared in ColoradoBiz Magazine) By Lida Citroën Oh, those awkward moments: You meet someone at a networking event and they soon share the horror story of a mole gone awry… or their son’s recent arrest for MIP while at prom… or their last job, which ended in a grand jury investigation. What happened […]
Job Seekers: Tips for Setting Yourself Apart
Lida Citroen is interviewed on KUSA – 9News with advice for job seekers for setting themselves apart from competitors, leveraging their skills and building their reputation online. Reputation management and personal branding tips and examples.
Avoid the “Charlie Brown Words” in Your Personal Branding
When we begin to tell others what makes us different, what sets us apart from our competitors, it is often tempting to try to use impressive “big” words. My good friend, and fellow presenter/trainer, Alecia Huck, calls these “Charlie Brown Words.” These are the overly-inflated, attempting-to-sound-important descriptors that remind us of the sounds the adults […]
Using Your Brand as a Filter
If you’ve followed my insight into the benefits of developing your personal brand, you know that one of the reasons I believe you create a personal brand strategy is to help you filter decisions. Your personal brand gives you a roadmap to become intentional and thoughtful as you move from “who you are today” to […]
