The following is an excerpt from “Reputation 360: Creating power through personal branding” (Palisades Publishing, 2011) Lida’s book on reputation management. Available in soft cover and ebook, more information is available here. Now that we have an idea of what your current brand is, we need to think about your desired brand. For some of […]
Personal Branding
Cancer is Not Your Brand
At the time of this writing, several of my good friends and clients are going through cancer treatment. The stress and trauma of the medical procedures are overwhelming at times. What I also hear from them is, “I don’t want cancer to now define me.” The choice to let something like cancer, divorce, job loss […]
What Can Personal Branding Give You?
Socrates told us, “Know thyself,” in order to find meaning, contribute highly and engage authentically with the world around you. Many people come to the decision that they need personal branding help for professional reasons. For instance, many of my clients have felt a need to create: • A defined competitive advantage. How to define […]
A Business Leader Playbook by Tim Tebow
If you live anywhere in the Rocky Mountain Region – or even the United States – you’ve certainly heard the name of the Denver Broncos star quarterback, Tim Tebow. He came on the scene in Denver after a successful college career in Florida and began making a name for himself for his developing sports abilities and his […]
Personal Branding and Reputation Management Tips for the New Year!
As you get ready to tackle another year in your career, here are some tips to stand apart from your competition. Take inventory of your reputation, become intentional about your image, behavior and actions, and create the opportunities you desire! ABOUT LIDA As counsel and reputation management expert to international corporations, senior executives, CEOs […]
New Year Tips for Building Your Value in 2012
At this time of year, professionals are looking forward to making changes in the New Year. Finding a job, securing a better job, or feeling more satisfied in their work. Individuals at all levels are struggling with: How do I get more control over the opportunities that come my way? Here are some tips for looking […]
