Take control of your personal brand, reputation, and career.
Read the blog from award-winning branding and reputation management expert Lida Citroën for practical insights, tips, and takeaways on how to influence the way people perceive you.
Words matter: How to make your messages stand out
There are certainly ways to communicate that make the difference between a message that falls flat and one that gets acted upon. Here are three powerful tips to ensure you get heard and your message is received correctly.
A strong executive presence enables you to command attention and influence others
A strong executive presence enables you to command attention and influence others. Your message is heard. Your ideas are implemented. Your vision is endorsed.
Become an influential communicator: Learn to read the room and tailor your message for maximum impact!
Studies show that non-verbal communication can account for up to 90% of the information shared.If we ignore what others are feeling or experiencing as they interact with us, we can make mistakes. Learn how to read the room to become an influential communicator.
Is it time for a mentor?
A mentor is someone who commits (volunteers) to help you in the areas you need. They are unpaid coaches, advisors and guides who serve to help you grow your understanding of the job, industry or environment, will connect you with other valuable resources, and encourage you to amplify your value.
Women in leadership: Taking your career to new heights
ready to take your career to new heights? See how you can set yourself up for success on your leadership path. This worksheet is a complement to my LinkedIn LIVE program: Women in Leadership: Taking your career to new heights.
How Do You Create an Online Brand as A Woman of Influence?
Women today must create online brands that are influential and impactful – honoring their gifts, history and talents – and become recognized and perceived the way they desire. And here’s how.
How to Develop an Executive Presence and Earn Respect
Executive presence is an elusive but powerful attribute. Those who have mastered it command attention the second they enter a room. It seems effortless from the outside, but executive presence is the result of careful cultivation.
Should Your Brand Take a Stand? Here Are 5 Critical Steps For Getting It Right.
The question isn’t whether brands should take a stand but how and when. Today’s entrepreneurs are using their platforms and voice to advocate for the issues they care about most. While being passionate and vocal is valuable, companies must remain viable — and the key to this is an unimpeachable personal brand. A well-constructed and strategic personal brand […]
Want more tips from Lida?
Sign up to receive monthly personal branding and reputation management advice and resources straight to your inbox. (We never share your email address with anyone!)
Books by Lida Citroën
Lida is the author of 5 books on personal branding, reputation repair, military-to-civilian-transition, and engaging with veteran talent.
In her most popular book, Control the Narrative, she shares wisdom on managing perception that empowers executives, entrepreneurs, and emerging leaders alike to get in the driver’s seat of their career and legacy.